Chopard Unveils its Revisited Grand Prix de Monaco Historique Chrono Automatic Watch Collection at Baselworld 2014

Chopard unveiled its redesigned Grand Prix de Monaco Historique Chrono automic watch collection for the first time at Baselworld. The revisited Monaco Historique collection drew the attention of classic car enthusiasts’ familiar with the collection’s vintage Formula 1 classic car inspired design.

Chopard reintroduced the redesigned Grand Prix de Monaco Historique Chrono automatic collection presented in a sporty 44.5 mm bead-blasted titanium case. The silver dial has fine grooves and sports an outer scale displayed in vibrant yellow, a color that has long served as a visual warning for Grand Prix drivers emerging from the Monaco tunnel at speeds in excess of 250 km/h. The tachymeter bezel is polished steel with a black aluminum insert, silver transfer with yellow dots around the bezel perimeter (Chopard has yet to produce the collection with a ceramic bezel). The watch is adorned with a black calfskin strap detailed with yellow stitch channeling and a titanium folding clasp (an optional black and yellow NATO strap is also available).

Chopard Grand Prix de Monaco Historique Automatic - Feature


Classic Racing Chronograph Automatic - Model 168569-3001

Grand Prix de Monaco Historique Chrono automatic has been designed to technically perform much like the cars that race at Grand Prix de Monaco. It delivers a high standard of performance with a self-winding chronograph movement renowned for its endurance, which has been both tested and certified by COSC. It has a power reserve of 46 hours. The polished steel caseback is engraved with the Automobile Club de Monaco logo and its redesigned enhanced lugs ensure comfort. The titanium crown is duly screw-locked and protected by a bead-blasted shoulder guard.

Chopard Grand Prix de Monaco Histrorique - caseback

Chopard introduced the first model of the Grand Prix de Monaco Historique Chrono at Baselword, which Chopard declared, bears all the hallmarks of a true classic racing “thoroughbred”.

Grand Prix de Monaco Historique Chrono Automatic Model 168570-3001

Chopard Co-President Karl-Friedrich Scheufele was very pleased about the reintroduction of the new collection as he too is an avid aficionado of historical cars. Chopard has served as a sponsor and official timekeeper for Grand Prix de Monaco Historique since 2002. Chopard also plans to unveil a new watch on the weekend of May 10th, be sure to continue visiting to stay informed.

Chopard Grand Prix de Monaco Classic Racing Chronograph Automatic (Model 168568-3001), Classic Racing Chronograph Automatic (Model 168570-3001) and Classic Racing Chronograph Automatic (Model 168569-3001) are available at

For a selection of other Chopard watches visit

Introducing the Imperiale Chronograph All Black by Chopard

In 2010, Chopard made a bold move. All of the timepieces in their Imperiale Collection were redesigned entirely in honor of the 20th birthday of the collection. Now, in keeping with the luxurious design which the Imperiale Collection is known for, Chopard is launching a gorgeous new timepiece.


The timepiece has aptly been named the Chopard Imperiale Chronograph All Black. Despite it’s monochromatic color palette, the Chopard Imperial Chronograph All Black is designed to play with light in an incredible way, paying homage to the Imperiale Collection. The dial is a flat black, and is surrounded by a circle of luminescent white diamonds. Roman numerals highlight the time, while arabesque motifs evoke a sense of nobility and elegance. The hands are designed to resemble the tapered daggers which sovereigns used in combat. Furthermore, the crown resembles a lotus flower and, in keeping with monochromatic feel of the piece, is adorned with onyx.

The Chopard Imperiale Chronograph All Black is made from stainless steel coated in DLC (Diamond-Like Carbon). The strap of the piece is also coated in DLC. The timepiece is self-winding and beats at 28,800 vibrations per hour. It features a 42 hour power reserve, and is resistant to 50 meters. All of this is packed into a stunning 40mm case.


The Chopard Imperiale Chronograph All Black is an excellent timepiece, and the perfect blend of beauty and sophistication.


To learn more about Chopard’s Imperiale Collection and the Chopard Imperiale Chronograph All Black, visit


-Written by Selena DiGiovanni

Chopard Revs its Engines for a win with Three New Superfast Watches

    Written by Chaz Nash

What’s better than the virile sounds of vintage race cars revving their engines, full tanks of petrol and the aromatic scent of burning rubber wafting in the air as race cars speed off for an anticipated win at Grand Prix de Monaco? Three new rose gold Chopard Superfast  – Chrono, Automatic  and Power Control watches of course!

Chopard has fired up its creative watch design engines and produced three new sporty gold watches for its Classic Racing Collection ready for both BaselWorld 2013 and a phenom win at Grand Prix de Monaco 2013!

Chopard, an avid sponsor and active participant of rallies and circuits around the globe, meticulously captures the spirit of these thrilling amped up sport events and brilliantly articulates this ambiance in its Classic Racing Collection.  Superfast Chrono, Superfast Automatic and Superfast Power Control delivers this full-blown need-for-speed racing experience with openworked engine design details and Chopard first exclusive watch movements – all of which are COSC certified.

Superfast Chrono (Reference 161284-5001) dazzles with a powerful 18-carat rose gold case with an engraved tachymeter on the bezel. The dial sports vertical anthracite stripes on a black background, hours/minutes hands with chrono seconds, 30-minute counter and 12-hour counter chrono dials with sporty red indicators. It revs its engine with Chopard’s caliber 03.05M mechanical self-winding movement which is built for speed and accuracy. $33,190


Superfast Automatic (Reference 161290-5001) stuns in an 18-carat rose gold case and same engraved tachymeter bezel . The dial better reveals the anthracite striping on black background, same hours/minutes hands and sporty red sweeping seconds. A date aperture is located at 6 o’clock and numeral 12 is displayed at high noon. Superfast Automatic turns over its self-winding movement engine with a Chopard caliber 01.01-M. $22,280


Superfast Power Control (Reference 161291-5001) presents the familiar features of the Superfast Automatic with the exception of the sweeping seconds, instead it displays a 60 seconds chrono and an elaborate 60-hour power reserve indicator cleverly designed to like that of a petrol tank indicator!  This watch revs it engine with Chopard’s 01.02-M self-winding mechanical movement. $28,690



All three watches steer (complication settings) with Chopard’s signature steering wheel crown embellished in 18-carat rose gold and/or shift gears with pushpiece buttons, particular to the Superfast Chrono. The openworked sapphire crystal case-back reveals the vintage race car inspired engine design and each watch is adorned with a black rubber strap.


Chopard delivers the full vintage race car experience with their phenomenal watch design and exclusive manufactured movements. Eyes and ears will be all-a-buzz from clearing the smoke to view these sports driven timepieces at BaselWorld 2013, April 25 through May 2.

Chopard Animal World 3 Diamonds Collection

What drives you wild? Unleash your inner animal with the Chopard Animal World 3 Diamonds Collection. Whether you’re feeling as mischievous as a monkey, as cuddly as koala, or as chill as a penguin, Chopard has got you covered in style.

These watches have a little bit of everything to keep a girl happy. They’re cute, but not juvenile. They’re playful, but with a touch of elegance. They’re nice enough to wear out, but not so bedecked with frills that you’ll have to worry about them wearing out.
Each watch features a different animal theme ranging from cute koalas to majestic tigers, and each animal features a different color scheme with a bright background. Those with more of a wild side can purr over the orange tiger watch while those who like to keep things cool can chill with the white-themed penguin watch.

Animals from the zoo seem a bit childish? Thanks to the beautifully crafted backgrounds and top-of-the-line materials, these watches are far from a child’s plaything. With quartz movement, these watches are sure to last, and the tasteful diamond accents keep these watches looking sophisticated, but not stuffy.
Even better, these watches are made to weather all sorts of adventures. With a comfortable and durable rubber strap, this bracelet is both fun and functional. The scratch resistant sapphire dial window and stainless steel case will keep your animals safe behind the glass. No worries about pieces of this watch falling off in the middle of a hectic day at the zoo!

Chopard is releasing Chopard Animal World 3 Diamonds Collection as a part of the celebration of their 150 year anniversary. Just as the history of Chopard has covered a wide range of history and aesthetics, the Animal World Collection appeals to tastes across the world.
So what’s the animal in you roaring for? Pick and choose your favorite combination in purple, blue, pink, orange, and white with a koala, cat, tiger, penguin or monkey beautifully crafted in silver or gold at the center, these watches keep you as cheery as a monkey with a banana.
Fun, funky, yet sophisticated enough for almost every occasion thanks to the fabulous Chopard workmanship, these watches are a fantastic blend of wearable, functional, and cute!
But beware! These watches are limited to 150 pieces per version, so you’ll have to hunt one down quickly before they go extinct!

Chopard Happy Fish Watch

Chopard is a Swiss based company founded in 1860 by Louis-Ulysse Chopard. This company, which focuses on luxury watch, jewelry, and accessories, makes many of its watches and movements in-house. It has been producing quality luxury watches for many years, including its Happy Sport family of watches. Happy Sport Watch, first introduced in 1993, is one of Chopard’s great classics and has been popular with the ladies as it combines steel and gold with diamonds in creating a watch that is sophisticated and sporty. Since its creation, this model has given away to various other models. This year, the Happy Fish watch is introduced with its unique and charming features. This exuberant timepiece from Chopard gives a glimpse of the underwater world. Happy Fish watch is available in two different styles. One is a stainless steel style while the other is a rose gold style that has a bezel that is set with diamonds.

This watch is available in a wide variety of sizes and quantity that should suit any preference. The case, which is available in stainless steel and solid 18K gold, is waterproof to 30 meters. The crown on the watch case is set with a sapphire. Inside the case is a precise quartz movement that powers this watch and provides the necessary funcitons including, hours, minutes, seconds, and in some models date and chronograph function. The most prominent features of this Happy Fish watch are the floating diamonds inside the dial in shapes of fish. The dial of the watch comes in variety of colors that match that matches the color of the rubber strap. This dial is covered with scratch resistant sapphire crystal. The luminescent hands and markers and minute markers around the outer rim are easily legible.

Some features of Happy Fish Watch:
Luxury Sport
Swiss Quartz Movement
Functions include hours, minutes, seconds
Some models include date and chronograph functions
Date display between 4 and 5 o’clock
Case: Stainless Steel or Solid 18K gold, round
Dial with floating diamond fish
Scratch-resistant sapphire crystal
Some models have unidirectional rotating bezel while some have fixed bezel
Luminous hour and minute hands
Luminous hour markers
Rubber strap that matches and complements the dial
Strap measures 18 mm wide x 7 inches long
Tang buckle
Push/pull crown set with sapphire
Water resistant 30 meters/100 feet

The Chopard Happy Fish watches are a beautiful display of unique and playful accessory that come in various style to please any woman.