Is this Bvlgari Assioma women’s watch actually a timepiece in its own right or a golden bracelet that just happens to tell the time? I like the ambiguity of this pink gold creation. There is something appealing about the idea of secretly wearing a watch—of looking as if one has no concern for time, yet being able to keep track of it. This Bvlgari Assioma timepiece could very easily be mistaken for a simple, yet sophisticated piece of jewelry. In essence, it is watch disguised as an 18 karat pink gold bracelet. What’s not to like? It can be worn with an evening gown without looking out of place—and it also could probably be worn for less formal occasions as a means by which to “dress up” an outfit. The black dial on this watch is small and discreet—so discreet that if the bracelet is turned around so that the dial sits on the inside of the wearer’s wrist, one need not know that it is there at all. Further, the bezel on this watch is stamped with the Bvlgari logo above and below the dial and includes only two numerals; an Arabic 12 and 6. The bracelet itself is made of closely set gold links.
Pros: In my view, the fact that this watch has a quartz movement is a huge plus, as quartz requires little to no maintenance. A quartz movement is about as reliable as you can get. I also like the way that this watch presents as a bracelet with the added bonus of a discreet watch-face.
Possible cons: Because the watch face is so discreet and because the indexes are so small, consumers may find it hard to read. But then again, this is not exactly the kind of watch that you would be wearing for time-keeping at the Grand Prix. For some consumers, another con might be that gold is a soft metal, meaning that the bracelet may scratch easily. There is also no mention of water resistance or of the durability of the crystal covering the dial.
Is this watch worth its $17700 price tag? I would say that if you are a bracelet-person who likes pink gold jewelry and attends lots of formal events, this watch could be exactly what you’ve been looking for. Furthermore, if you choose to wear this timepiece only for formal occasions, the reliability of a quartz movement should work in your favor.