PARIS – Bell & Ross Time Instruments was on hand for year number 27 of the International Automobile Festival in Paris, France on January 25. The watch maker was there to present the Palme d’Or award and show off its exclusive watch collection.
This year the Festival was held at the luxurious Hotel des Invalides, near the famous Dome of the church right next door. The Festival is held to show off new concept cars from different manufacturers and to celebrate automotive innovation. Bell & Ross were there to strut their stuff along side auto manufacturers with their new exclusive line of watches.
The watch company also unveiled something that France had never seen; a new kind of item thatBell & Ross is not know for, a Harley Davidson. Bell & Ross teamed up with Shaw Harley Davidson and created the Nascafe Harley Davidson bike. The motorcycle has won many Custom Harley Davidson championships in the US and was well received by everyone at the International Automobile Festival.
The Festival also bring out an exclusive watch collection from Bell & Ross each year. This year the watches were on display and available for purchase to anyone with the inclination to own such a luxurious timepiece.
Of course Bell & Ross was not only there to have fun and show off their award winning Harley, they had an award to present. CEO of Bell & Ross, Carlos A. Rosillo, presented the Palme d’Or to the Red Bull Racing F1 team who took the 2011 Championship title won by German driver Sebastien Vettle. The team’s owner, Dieter Mateschitz met Rosillo on stage to accept the award for his team.
French driver for the Citroën World Rally Team Sebastien Loeb was also presented with an award. Loeb has won the World Rally Championship (WRC) a record eight times in a row.
Rosillo is also a member of the jury which decided on 14 prizes championing the work of companies and people including the Palme d’Or were handed out at the Festival. A little more than 600 people attended the event in Paris.
The event celebrated 2011s innovators in the automotive field. The new years concept cars are unveiled and any new idea that involves automobiles will be brought to the floor. It has become a place where the future of the industry is born each year anew.