Omega Watches Extends Olympic Sponsorship
Last week, Omega Watches extended its partnership with the International Olympic Committee until the year 2020. Part of the deal was that Omega would invest more than $1 billion dollars into sports timekeeping over the next ten years.
However, obviously the money spent is good press for Omega and will gain them more brand awareness than dollars can buy. Omega has and will continue to be the official timekeeper of the Olympics. Omega started this relationship in 1932 when the Olympics were held in Los Angeles, CA and used chronographs and stop-watches. Over 29 Olympic Games, Omega has pioneered amazing developments in the field of sports timekeeping, where fractions of a second make the difference between gold and silver.
Omega’s investment in the Olympics will go towards continuing to improve the precision timekeeping instruments needed for all sports, whether in the pool or on the track.
No one knows yet where the 2016 games will be held, but the president of the IOC (International Olympic Committee) has already said that Omega’s partnership is “a source of enormous confidence for the IOC and the organizers of the Olympic Games.”
It’s no coincidence that many of Omega’s ambassadors are high profile athletes, like swimmer Michael Phelps, golfers Michele Wie and Sergio Garcia, and yachtsman Dean Barker among others.
Omega has a wide range of watches, including men’s watches, women’s watches and jewelry watches.
Some of the best know Omega men’s watches come from the Seamaster and Constellation Double Eagle collections. Check out the Constellation Double Eagle Chronograph (as pictured). This red gold and black rubber strap watch is solid as a rock. With a 41 mm case, this watch is capable of handling some grueling conditions all while looking good.
In addition to being a precise timekeeping instrument, the Constellation women’s watches are some of the most recognized, partly because there are so many models to choose from, all slightly different. See more for yourself.
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